Paradysz

connecting great customers with great companies℠

Executive Bios


 



Chris Paradysz

Chief Executive Officer, Paradysz + PM Digital

Chris Paradysz is founder of Paradysz + PM Digital, and serves as chief executive officer of PM Digital. Mr. Paradysz founded Paradysz in 1990 and PM Digital in 2001. He is responsible for the strategic leadership and growth of both companies, and under his leadership, Paradysz has grown into a comprehensive media services company with a variety of prominent clients across all major industry sectors. Similarly, PM Digital has become a leading Internet marketing services company for numerous industries, including retail, nonprofit, publishing, B2B and financial services. In addition to his client work, Mr. Paradysz is an industry leader, demonstrated by his involvement in the Direct Marketing Association, American Catalog Mailers Association, DMA Nonprofit Federation, List Leaders and SEMPO. He also serves on the board of the SLE Lupus Foundation and its executive council.


Michael Cousineau

Chief Executive Officer, Paradysz + PM Digital

Mike has been with Paradysz since 1994 and brings deep marketing experience to the company. At Paradysz, Mr. Cousineau is responsible for strategic leadership, development and growth of the corporate entity and its business units. Under his leadership the company has become one of the largest and most respected independent marketing services agencies in North America. Mr. Cousineau launched his career at The Fingerhut Companies (C.O.M.B. division), then transitioned to Novus Print Media, where he spent eight years as a senior vice president, as well as part of a management team that built the company to $40 million in sales. He then started his own marketing firm, Cousineau and Associates, which he ran for three years in partnership with Paradysz. In 1997, he fully integrated the company into Paradysz, thus forming the Minneapolis Paradysz office. Mr. Cousineau is a member of the Direct Marketing Association and has served on several boards including the Alexander Graham Bell Association and the Children’s Cancer Research Fund and currently serves on the board of the Fellowship of Christian Athletes.


Keisha Brescia

Chief Operating Officer, Paradysz + PM Digital

Keisha Brescia is responsible for all Finance, HR, Technology and Business Operations for this almost 300 person agency across nine offices. With an adept capability in restructuring businesses to improve profitability, efficiency, and generate consistent margins, Keisha’s goals are grounded in a deep need to institutionalize efficient processes. Prior to Paradysz, Keisha was part of the leadership team for the start-up of a full service digital marketing agency, Zeta Interactive. She was instrumental in securing $48 million in private equity to build the organization through the acquisition of 5 entities over 4.5 years, growing the business to a staff of 375 employees worldwide and generating billings of $70 million annually. Keisha managed corporate finances, operations and reporting and partnered with the CEO to work directly with the Board of the Directors. Prior to Zeta Interactive Keisha held senior management and consulting roles at Ziff Davis, Bigfoot Interactive and Epsilon. She is also a Licensed Real Estate Associate Broker, State New York since 2003.

 


John Ernst

Chief Strategy Officer, Paradysz

John is Chief Strategy Officer of Paradysz. He has almost 20 years in the media business, starting his career at Novus Marketing and spending the last 14 at Paradysz. John leads a number of the direct mail client teams and provides strategic counsel to a number of major nonprofit and merchandise clients. He is also a member of the Midwest Direct Marketing Association, the DMA Nonprofit Federation, the National Catholic Development Conference, and is a regular speaker at the nonprofit conferences in NY and DC.

 


Charles Teller

Executive Vice President, Relationship Management, Paradysz

Charles Teller is Exeuctive Vice President, Relationship Management at Paradysz, and first joined the company in 1990. Mr. Teller has 24 years of experience in direct marketing, working on both the mailer and service sides of the industry. Prior to Paradysz, he began his direct marketing career at Boardroom, Inc., a New York-based consumer book and newsletter publisher. Mr. Teller has been on the media side of the business for nearly 20 years, collaborating with a diverse clientele, including Forbes, Vonage, The Nation, American Cancer Society, Dow Jones, National Wildlife Federation and Martha Stewart Living Omnimedia. He is a member of the New York Direct Marketing Club, Circulation Council, List/Database Council and the charter Fast Forward task force.

 


Sloan Seymour

Executive Vice President, Business Development, Paradysz + PM Digital

Sloan has more than 20 years of sales and business management experience in a wide range of B-to-B and B-to-C sectors. With a proven track record of building online media and marketing companies, Sloan works as Paradysz + PM Digital’s EVP of New Business Development to partner with leading brands and help them grow their business. Formerly the Senior Vice President of Marchex, Inc., Sloan contributed to the company’s rapid growth in online and call based marketing solutions. As President of Ziff-Davis Enterprise he led the transformation from a traditional publisher to a leader in digital media and marketing services. Sloan launched, built, and led many leading technology media brands and services including eWeek, Web Buyers Guide, PC Magazine, Baseline, and CIOInsight.